The unique combination of data and research to understand today’s agricultural world
A team of experts tailored to the growing needs of agricultural stakeholders in the field of behavioral sciences.
Our goal: to better address your marketing challenges by developing a range of studies and analyses that provide a better understanding of farmers’ profiles, expectations, and needs.
Market research
THE RESEARCH INSTITUTE DEDICATED TO THE AGRICULTURAL WORLD
In a changing sector, understanding trends, constraints, and opportunities is crucial.
Through our market research, qualitative analyses, and farmer panels, gain reliable insights to refine your marketing and commercial strategy.
Optimize your positioning with reliable, actionable data.
Meet our team and discover all our services on Nexio-Research.com
UNDERSTANDING FARMERS’ CUSTOMER EXPERIENCE
The PRISM® barometer was born from the common desire of Agryco and Réussir (french agricultural media), in collaboration with BVA Xsight, to have a benchmark barometric study (1,766 respondents) on the creation of typical farmer profiles.
The objective is to get a better understanding of the impact points that enable farmers to make decisions in the management of their farm.
The first agricultural Live Data Retail tool
Make better decisions at the right time: our tool revolutionizes market insights by combining real-time data, stock analysis, and purchase intentions. A clear and instant vision to refine your marketing actions, adjust your campaigns, and always stay one step ahead of your competitors.
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Our customers testimonials
If you are looking for a study that answers your questions and slides that clearly express the results, go for it!
The experience of the NEXIO team will save you time on the brief and provide great clarity in the final presentation.
Charles BordeMonitoring product manager at SenseHub, MSD Animal Health
We engaged Nexio for an international qualitative study on technology use in various markets. Nathalie supported us from the start. We are very satisfied with the interview guide, the interviews, the report, and the follow-up. The study helped us define concrete actions based on facts. We highly recommend Nexio for their professionalism and expertise.
Aurélie MoalPoultry Strategy Manager - Adisseo
Partnering with Nexio was a strategic move for our marketing goals. Their proactive approach, effective teamwork, and quality results exemplify their dedication to achieving client success.
Alex BenakisGlobal Marketing Data Analyst - Certis Belchim
We particularly appreciated the professionalism and expertise of Nexio Research in conducting our study on the use of adjuvants in viticulture. Nexio skillfully combined a deep understanding of our challenges with analytical rigor, providing us with clear and actionable results.
